Direct To Pharmacist:

Chain Drug Review, in tandem with Pharmacy Choice (www.pharmacychoice.com) offers a full suite of on-line communication solutions for today's healthcare marketer, allowing unparallel access to pharmacists, pharmacy technicians and many other healthcare professionals. Some of the Pharmacy Choice programs include:

  • Special Announcement—Home Page Product Showcase: Place your product announcement ( 450 x 375 pixels) on the home page of Pharmacy Choice, RxSchool and RxCareer Center for a minimum of 30 days. Combined, all three web sites are delivering 364,000 unique visitors every three months.

  • Banner Advertising: Place your banner ad (468 x 60 pixels) on all three Pharmacy Choice portals for a 3 month minimum.

  • Newsletter Sponsorship: Target the pharmacy professional by being a primary Pharmacy Choice newsletter sponsor. The Pharmacy Choice Newsletter presently has over 227,000 subscribers. A product showcase may also be purchased to appear within the newsletter. This announcement cannot compete with the primary sponsor.

  • Email Blasts: The most timely and efficient way to target and inform over 100,000 pharmacy professionals with the latest news about your product or brand . Provide your own customized email template for easy and fast distribution. The Pharmacy Choice email list is one of the largest in the industry and we can supplement our distribution with your list.

  • Continuing Education: The RxSchool eLearning web portal offers one of the largest ACPE accredited continuing education catalogs on the internet with over 150 hours of live and enduring continuing education. RxSchool (www.RxSchool.com) presently boasts over 165,000 enrollments. Its user database aligns closely with industry demographics and practice settings, providing one of the most robust and graphically sound databases in the industry.
To learn more about customizing a Direct to Pharmacist Communication program to meet your needs, contact: Kevin Burke, VP/Group Advertising Director -212-699-2335 or kburke@racherpress.com


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